The Bluecore Summit Annual 2019
The contents of this magazine explore what the future of digital marketing can look like for eCommerce brands that embrace modern technology, starting with the ESP. Here's a look at what's inside.
Welcome to the Email Marketing Revolution
Consumers know it’s not 1995. Do ESPs? Take a look at why ’90s-era tech might be holding back your email marketing program — and how to find a way forward.
A New Outlook on Performance
Do you need to rethink email marketing measurement? Explore why it’s time to change how you approach email marketing performance in retail.
This Time It’s Personal
Take a deep dive inside retail’s rush to improve personalization, including what’s working well for industry leaders and what’s preventing many brands from achieving their goals.
The Segmentation Trap
Are you segmenting or personalizing? Too many brands are using segmentation as a proxy for personalization, but there’s a better way, and now is the time to get started.