Platform
Bluecore's Product Suite
A unified system that lets you identify customer and product data and automatically make smart decisions around which recommendations will convert for your shoppers.
Supported by Powerful AI
Bluecore’s AI automatically optimizes campaigns to support modern workflows that deliver superior results. With Bluecore, your team can prioritize communications, set frequency caps, optimize send times and dynamically show the best content or product recommendations -- all at the 1:1 customer level, each and every time.
See it in action
Retail Success Stories

“We view Bluecore as an engine that can power a lot of customer activation channels, including the eCommerce site, to try to create as unified an experience as possible. More than anything else, this type of consolidation makes sense from a customer experience perspective.”
Eric Gohs, VP Performance Marketing, Credit & Loyalty at Ascena Retail Group

“We have a strong analytics team in-house that can build models… but it would not be as fast. Having that information directly in Bluecore and being able to act on it right away is a real benefit.”
Director of CRM Strategy at Sephora

“Our product catalog is a mile wide and an inch deep, which made it hard for our marketing team to do any kind of segmentation, let alone personalization. Bluecore changed that. It allowed us to observe and act on what customers do onsite, and once we were able to access that knowledge, our email program just took off.”
Ann Marie Resnick, Vice President of Marketing at Hammacher Schlemmer

“The Bluecore Platform is cutting-edge and has allowed us to advance our strategy rapidly. The teams that we work with at Bluecore are also amazing.”
Sami Lockerby, Sr. Director, Customer Experience at Jockey
Extensible Platform Purpose-Built for Retail
Bluecore is a highly extensible platform purpose-built for a retailer’s technology stack and partner ecosystem. Access and integrate store data, build predictive audiences, tap into merchandising insights and connect capabilities like ratings and reviews, fit data, financing options and more into your automated personalized marketing campaigns.
Discover the difference