Platform

Bluecore Retail Performance Cloud™

The multi-channel personalization solution of choice for the fastest growing digital retailers.

Bluecore Retail Marketing Platform

Bluecore's Product Suite

A unified system that lets you identify customer and product data and automatically make smart decisions around which recommendations will convert for your shoppers.

Observe

Observe

Identify unique product, customer and behavior data in real-time as shoppers transact with you across channels.
Decide

Decide

Use AI models that continuously learn to automate campaigns that immediately connect shoppers to the right content, offers and products as well as determine the right channel.
Act

Act

Trigger, personalize and prioritize campaigns in minutes across email, eCommerce, paid ads, SMS and more.

Supported by Powerful AI

Bluecore’s AI automatically optimizes campaigns to support modern workflows that deliver superior results. With Bluecore, your team can prioritize communications, set frequency caps, optimize send times and dynamically show the best content or product recommendations -- all at the 1:1 customer level, each and every time.

See it in action
Bluecore Powerful AI

Retail Success Stories

Lane Bryant

“We view Bluecore as an engine that can power a lot of customer activation channels, including the eCommerce site, to try to create as unified an experience as possible. More than anything else, this type of consolidation makes sense from a customer experience perspective.”

Eric Gohs, VP Performance Marketing, Credit & Loyalty at Ascena Retail Group

Sephora

“We have a strong analytics team in-house that can build models… but it would not be as fast. Having that information directly in Bluecore and being able to act on it right away is a real benefit.”

Director of CRM Strategy at Sephora

Hammacher Schlemmer

“Our product catalog is a mile wide and an inch deep, which made it hard for our marketing team to do any kind of segmentation, let alone personalization. Bluecore changed that. It allowed us to observe and act on what customers do onsite, and once we were able to access that knowledge, our email program just took off.”

Ann Marie Resnick, Vice President of Marketing at Hammacher Schlemmer

Jockey (1)

“The Bluecore Platform is cutting-edge and has allowed us to advance our strategy rapidly. The teams that we work with at Bluecore are also amazing.”

Sami Lockerby, Sr. Director, Customer Experience at Jockey

Extensible Platform Purpose-Built for Retail

Bluecore is a highly extensible platform purpose-built for a retailer’s technology stack and partner ecosystem. Access and integrate store data, build predictive audiences, tap into merchandising insights and connect capabilities like ratings and reviews, fit data, financing options and more into your automated personalized marketing campaigns.

Discover the difference
Bluecore Extensible Platform Built for Retail