Built to make marketing easy for the most customer-focused retailers in the world.

Bluecore grew out of a central insight: that behavioral data alone could not make a compelling shopper experience. Product catalog data was critical. So we built products that bring shopper, behavior, and product data together in one platform built for retail — so marketers can drive revenue faster.

Make your data work for you — so you can focus on marketing.

Retailers are faced with the largest, most complex and challenging data sets of any industry. We started with a data and intelligence foundation to create a structure around all of that data — and turn it into faster, easier campaigns that drive billions in revenue for our customers.

Built on a foundation of billions of retail data points.

  • 5+ billion shoppers identified
  • 300 billion behaviors processed
  • 500 billion products cataloged
More identification

Retail workflows to create and launch in minutes.

  • 90% faster to campaign launch
  • 2.5 billion personalized campaigns
  • 100% communications personalized

Predictive models for retail that drive revenue fast.

  • $11+ billion revenue driven
  • 400+ retail brands fuel the intelligence
  • 20 models accessible at a click

Patents: Why personalization at Bluecore isn’t just a
buzzword.

Shopper and Product Match

Combines the real-time match of shopper behavior with changing product catalog data to give shoppers 1:1 recommendations.

Automatic Frequency Capping

Auto-prioritizing intelligence that determines the best email frequency for each individual shopper.

Smart Campaign™ with Autopilot

With one campaign, you can personalize product, offer, and content recommendations for 100% of your list.

Shopper Experience Optimization

Send a campaign at the best time of day for each shopper on a daily, weekly, monthly, or one-off schedule — fully personalized.

Beyond the bio: Our leaders share what drives them day-to-day.

Fayez Mohamood

Fayez Mohamood

Co-founder & Chief Executive Officer
Co-founder & Chief Executive Officer

Fayez Mohamood

“Retail is about winning every day. For marketers, this requires empowering your business with technology that allows you to move forward, pivot fast, and hit your goals early and often. It’s that empowerment that drives transformational growth for the business, no matter what is happening in the economy or environment.”

Michelle McComb

Michelle McComb

Chief Financial Officer
Chief Financial Officer

Michelle McComb

“Our shared success business model that so fundamentally connects our wins to our customers’ wins makes it even more critical that we operate efficiently. My day-to-day is about working across sales, marketing, customer success, and R&D to ensure our solution remains margin-and-ROI-positive for retailers.”

Ryan Deutsch

Ryan Deutsch

Chief Customer Officer
Chief Customer Officer

Ryan Deutsch

“My team’s focus is to demonstrate Bluecore’s value to every single customer — and to prove it to them week after week with our engagement model and services that meet the unique needs of our retail marketing teams.”

Sherene Hilal

Sherene Hilal

Chief Product Officer
Chief Product Officer

Sherene Hilal

“A powerful, performance-driven platform is at the center of Bluecore. It is designed to unlock and accelerate the inherent value in your data, no matter what your current tech stack looks like. We’re laser-focused on customers who are laser-focused on their shoppers — to help retailers drive LTV and keep shoppers for life.”

Jason Grunberg

Jason Grunberg

Chief Marketing Officer
Chief Marketing Officer

Jason Grunberg

“For retailers who need to grow in the highly competitive ecommerce space, a general marketing technology lacking vertical specific expertise won’t address their nuanced challenges. Especially in retail, where margins can be razor thin, brands need precision to drive the outcomes that lead to profitable revenue generation. Bluecore’s retail technology was designed specifically to deliver and scale these results for the industry’s largest retailers.”

arvind krishnan

Arvind Krishnan

SVP of Engineering
SVP of Engineering

Arvind Krishnan

“To achieve a truly amazing level of personalization, our engineering and data science efforts must be built with intelligence that scales to the needs of the retailer. This is how you build a platform that never lets you down.”

Help us shape the future of an industry.

See careers at Bluecore