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Act on the shift to digital-first commerce.

Connect casual shoppers across channels to the products and experiences that transform them into lifetime customers with the only AI-driven retail marketing platform.

How It Works

Trusted by Fortune 500 Retailers to transform shoppers into lifetime customers

beyond transactional commerce driving profitability in a digitally dominant world

BEYOND TRANSACTIONAL COMMERCE

In today’s digital-first world, brands must go beyond the transaction to think about lifetime customer relationships. This involves promoting loyalty through highly personalized, multi-channel experiences. Watch as Bluecore and Ascena Retail Group discuss the necessary changes in people, processes and technology to remain competitive in this new era of retail.

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Bluecore in the News

Bluecore New York Times

“You get to send fewer emails to customers, which [customers] love, and the brand is actually showing you the best products.”

The New York Times

Bluecore Glossy

“Making it easy for [CMOs] to activate personalized experiences…without depending on legacy systems and multiple internal departments.”

Glossy

Bluecore DMN

“Bluecore is changing the personalization game…with personalization now possible for every individual.”

DMN

Bluecore HBR

“Without tools like Bluecore, retailers don’t have a clear or accessible understanding of what products customers are interacting with.”

Harvard Business Review

How It Works

Bluecore effectively delivers campaigns through predictive data models that transform signals into automated actions to connect your customers to unique offers, content and products. This enables you to deliver 2x the revenue in 1/4 of the time as other retail marketing platforms.

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How Bluecore Works

Bluecore’s Product Suite

A unified system that lets you identify customer and product data and automatically makes smart decisions around which recommendations will convert for your shoppers.

Bluecore Communicate

Communicate

Automate and personalize mass communications
Bluecore Advertise

Advertise

Activate and maximize customer lifetime value
Bluecore Site

Site

Acquire, retain, and grow your shopper base

Built for Retail

Bluecore is a marketing technology company that works with the fastest-growing retail brands to intelligently connect casual shoppers to the product and offers that transform them into lifetime customers.

Meet Our Customers
Bluecore Built for Retail

Our Key Differentiators

Bluecore unified retail data model

Unified Retail Data Model

Unification of real-time customer, behavior, and product data to provide insights affinities, trends and engagement

blue ai driven recommendations

A.I. Driven Recommendations

Reinforcement-learning based AI to generate 1:1 recommendations that optimize for real-world performance

bluecore ai automated driven workflows

Automated AI Driven Workflows

Retail specific workflows automate manual steps and automatically optimize send-time, priority and frequency of campaigns

bluecore real-time data capture

Real-time Data Capture

Capture and score changes in product, customer, store, behavior and channel engagement data for continuous improvement, fast

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The industry’s first success-driven pricing model

Bluecore MediaPost Pricing Model

“Pricing is based on retailers’ focus on performance and driving consumer engagement, rather than incentivizing higher send volumes. The revenue model is unique.”