Strategy The Latest eCommerce Benchmarks for Triggered Email Performance: How Do You Compare?
Being nosy typically has a negative connotation, however there’s one area where it’s not only okay to be ...
Strategy Making Customer Data Infinitely More Intelligent with Audience Insights
How many pieces of software on your stack came with the promise of “making data actionable” to really help ...
How-To 4 Tips to Boost Customer Retention with Relevant Messaging
What exactly makes online shoppers open emails, click, convert and become repeat buyers? In the world of ...
Trends Pulling Back the Curtain on the Value of Predictive Technology
For all the value that predictive technology offers, the models behind it remain shrouded in mystery for ...
Trends Why We’re Looking at the Relationship Between Brick and Mortar and eCommerce All Wrong
In a world where cell phones have made pay phones and landlines obsolete, GPS systems have put maps off the ...
Strategy From Catalogs to eCommerce: How Steve Madden Approaches Decisioning
Let me start by stating the obvious: Retail marketing today is remarkably different than it once was. ...
Strategy Is Amazon Really Retail’s Enemy?
It’s time to rethink retail’s relationship with Amazon Discussions about how retailers can ...
How-To 4 Ways To Personalize Your Cross-Channel Marketing
Take a minute and think about everything you do online before you even get to work in the morning. If ...
Trends Breaking Down “The Amazon Effect”
How the online retail giant has disrupted an industry, plus advice on where retailers can compete ...
How-To How To Master Predictive Retail Marketing
Years before Friday Night Lights, I loved watching Kyle Chandler in a show called Early Edition. The ...
