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The Impactful Welcome Series: Top Tips to Build Trust, Loyalty & Revenue

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Trends

The Impactful Welcome Series: Top Tips to Build Trust, Loyalty & Revenue

A personalized welcome series can set the tone for strong customer relationships built on trust and relevance. Here's why it matters and how to start.
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Trends

Why Retailers Need Intelligent Email Capture

Here are six ways intelligent email capture can help retailers close the loop on cross-channel marketing, plus best practices for getting started.
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Strategy

6 Ways Offline Data Can Elevate eCommerce Marketing

From more holistic reporting to better insight into customer behaviors and preferences, there are several ways offline data can elevate eCommerce marketing.
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Strategy

Email Deliverability & Retail Relevance: A Primer for Retail Marketers

As email reigns supreme for retail, success starts with deliverability. Here's a look at the relationship between email deliverability and relevance.
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Trends

Measuring eCommerce Triggered Email Performance in 2019

Looking at the relationship between metrics like opens and clicks can help measure email performance even as factors like send volume fluctuate.
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Trends

2019 Retail Trends: Industry Leaders Share Their Predictions

To better understand the top retail trends for 2019, we turned to industry leaders from Bob's Discount Furniture, Coach and Living Spaces.
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