Trends How High Spenders & Low Spenders Engage Differently
Does shoppers’ average order value impact email engagement? In 2018, personalization is the name of ...
How-To Rethinking Retail: How to Tackle Customer Reactivation
Welcome to the first edition of Bluecore’s Rethinking Retail video series. I’m Ben Kruger from our Data ...
Strategy Back-to-School Tips for B2B Retailers
We’re currently at the height of the back-to-school season, and in the world of retail that means ...
Trends How Non, One-Time & Multi-Time Buyers Engage Differently
A look at email engagement benchmarks for targeted audiences One size does not fit all. As an ...
Trends Analyzing eCommerce Triggered Email Performance
In 2018, every retail marketer and eCommerce shopper alike knows the power of triggered emails. For retail ...
How-To How to Make the Most of Your Second Purchase Strategy
Pop quiz: What’s the most important purchase your marketing team can prompt customers to make? The second ...
Trends Email at the Speed of Time: Triggers, Open-Time Data and Beyond
Today’s post is a contribution from a guest author, Justin Foster, Co-Founder and Vice President of ...
Strategy A Tale of Two Prime Day Strategies
Back in late June and early July 2015, most of us had yet to realize the enormous change that was about to ...
Strategy 8 Tips for a Successful Email Marketing Platform Launch
It’s an exciting time to be an email marketer — especially in the retail world, where consumers’ ...
How-To How to Maximize the Power of Customer Reviews to Drive Revenue & Relevance
Would you rate free shipping is an important factor in consumers’ decisions about where to purchase online ...
