An audience builder designed for retail.
Supercharge your customer segmentation — and bring one-to-one communications to your campaigns.
Highly targeted outreach for everyone on your list.
With an in-depth understanding of how, when, and where your shoppers engage and convert, you can ensure your marketing messages and product recommendations are relevant to every audience, every time.
A single view of audiences.
View your audiences in one place with an intuitive audience dashboard. After you’ve built an audience, you’re a click away from detailed insights and 360° customer profiles.
![Automate any audience](https://www.bluecore.com:443/wp-content/uploads/2022/11/automate-any-audience.png)
A simple interface designed for marketing.
Get both deep customization and ease of use. Target audiences using straightforward form-fills and drag-and-drop audience building.
![Scale one to one templates](https://www.bluecore.com:443/wp-content/uploads/2022/11/scale-one-to-one-templates.png)
Advanced audience segmentation.
Stand up segmentation only limited by imagination. Target customers based on highly customizable fields, and gain full access to both historical and predictive analytics.
![Built-in predictive models](https://www.bluecore.com:443/wp-content/uploads/2022/11/built-in-predictive-models.png)
Campaign testing made easy.
Create test audiences in a snap. From there, it’s easy to use A/B testing or multivariate testing to predict campaign success.
![Built-in testing](https://www.bluecore.com:443/wp-content/uploads/2022/11/built-in-testing.png)
Intuitive data management.
Integrate customer, behavior, and product data from multiple sources in one central location. Then, effortlessly convert data into actionable insights to turn your investment into results.
![Connect behaviors to shoppers](https://www.bluecore.com:443/wp-content/uploads/2022/11/2-connect-behaviors-to-shoppers.png)
Key features of Bluecore audiences.
Start reaching audiences one-to-one
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