Bluecore + Wine Enthusiast

When Wine Enthusiast wanted to push the envelope by adding a behavioral, real-time element to its email marketing program without technical overhead, the eCommerce leader turned to Bluecore for help.

58%

Average Open Rate for Triggered Emails

12%

Average Conversion Rate for Triggered Emails

"What would have taken months of tech and design time to get up and running, took less than a few days with Bluecore. We have been able to drive 16% more lift while only sending 1% more emails." - Glenn Edelman, Chief Marketing Officer, Wine Enthusiast

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