Bluecore Named One of 2019’s Best Companies to Work for in New York for a Third Year in a Row

New York, New York | January 23, 2019

Retail Marketing Technology Company Honored for their Commitment to Creating a Destination Workplace and Developing the Next Generation of Leaders

Bluecore, the retail marketing technology company that more than 400 retailers rely on to launch highly personalized campaigns at scale today announced that it has been named one of the 2019 Best Companies to Work for in New York. The annual list was created by the New York State Society for Human Resource Management (NYS-SHRM) and Best Companies Group. This is the third year in a row that Bluecore has been named one of the Best Companies to Work for in New York.

This statewide survey and awards program is designed to identify, recognize and honor the best places of employment in New York, benefiting the state’s economy, its workforce and businesses. The 2019 Best Companies to Work for in New York list is made up of 75 companies.

“We’re extremely proud of our people behind the innovative retail marketing technology at Bluecore, and are dedicated to providing a workplace that mirrors their passion and creativity,” said Laura Cooper, Senior Vice President of People, Bluecore. “We foster an environment where everyone can directly make an impact to our business, our culture and to each other, and feel inspired to do so every day. This honor, three years in a row, is a testament to our incredible team and the workplace we’ve built together.”

This honor follows Bluecore’s Great Place to Work® certification. Bluecore was also recently named to Crain’s New York Business 2018 Fast 50 and the 2018 Inc. 500 List.

Companies from across the state entered the two-part survey process to determine the Best Companies to Work for in New York. The first part consisted of evaluating each nominated company’s workplace policies, practices, philosophy, systems and demographics. This part of the process was worth approximately 25% of the total evaluation. The second part consisted of an employee survey to measure the employee experience. This part of the process was worth approximately 75% of the total evaluation. The combined scores determined the top companies and the final rankings. Best Companies Group managed the overall registration and survey process in New York and also analyzed the data and used their expertise to determine the final rankings.


Bluecore is a retail marketing technology company that empowers marketers to launch any personalized campaign in 60 seconds through a single platform that connects real-time product and customer data. More than 400 retail brands, including Staples, Tommy Hilfiger, Perry Ellis, Teleflora and Best Buy Canada, use Bluecore to deploy triggered communications across email, social media, search and display. Bluecore’s AI-driven decisioning engine determines the timing and content for the next-best communication based on insight into individual shoppers’ onsite behaviors and how specific product shifts influence their actions. All of this drives relevance for shoppers and increased revenue with less effort for brands. Learn more at

Media Contact: Kieran Powell,